Nokia X & Mobile World Congress

Nokia X!  Starting with a big story close to home, today is the launch of the Nokia X product series!    Per Nokia’s February 24th press-release, “Today at Mobile World Congress, Nokia underscored its commitment to connecting the next billion to the Internet by releasing five new affordable handsets, including Nokia X, a family of smartphones that run Android(TM) apps, Microsoft services and signature Nokia experiences.”

  • Nokia X  — 89 Euros rolling out immediately
  • Nokia X+  — 99 Euros (early 2nd Quarter, 2014)
  • Nokia XL  — 109 Euros (early 2nd Quarter, 2014)

The Nokia X series will come with Opera Mini pre-installed.   The affordability of the Nokia X starting at 89 Euros matches perfectly with the data compression provided by Opera Mini.  The low barrier of entry coupled with less expensive usage fits to Nokia’s target markets spanning Asia-Pacific, Europe, India, Latin America, the Middle East and Africa.

This is big news and I hope to elaborate upon it further on Wednesday.

Mobile World Congress 2014!   Also, as many of you know, Mobile World Congress 2014 begins today in Barcelona.   For those unable to attend, you can catch Mark Zuckerberg’s keynote at Mobile World Live.  Undoubtedly, he will talk about Facebook’s acquisition of WhatsApp for the princely sum of $19 billion.  Afterwards, Jan Koum, CEO of WhatsApp will present the second keynote.

Three members of our own team are there — Sandra, Andrew and Alex, so if you’re there, too – try meeting up with them!

Mark’s Notes!  I will be following up on the Nokia X announcement on Wednesday.   On Friday, this will extend further into practical and speculative considerations for developers of these events in relation to initiatives like Internet.org.

Just ten years ago, many of the world’s largest media companies were still debating whether the Internet was just a passing fad.   We know the answer to that.  Now, one of the greatest, strategic challenges of the international community is overcoming the digital divide.  Mobile is going to play a role in that.  Functionally, many of today’s smart phones are about as powerful as the full personal computer systems prevalent in the 1990’s and early 2000’s.   All of these things equate to changes.

To discuss the impact of technology, emerging markets and the broader ramifications, we may have a special guest with us next week.

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Project Manager at the Opera Mobile Store providing Sales-Marketing support. Content development and research.

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