Mobile App Marketing Audit and Incubation Project

I’m looking for one volunteer for an informal marketing project. Candidates need to meet a few basic requirements:

  • Are you a mobile developer with at least one app available through Opera Mobile Store?
  • Are you willing to talk about your current marketing efforts, even if none?
  • Would you be willing to share the results the results from this project?

Any information shared will be kept between you, me and Opera Mobile Store. I am looking for one developer with a worthy app “now”, but anticipate needing three developers over the next few months. The first developer will be selected May 26, 2014, from all who express an interest. You will be notified of your acceptance for this project, either way.

The Mobile App Marketing Audit and Incubation Project

This is intended as a completely informal effort on my part on a free, no-commission basis, to apply the advice from this blog to your app. The project consists of two phases likely to run over 60 days with a brief follow-up after 90 and 180 days. The first phase involves an “audit” of all of your current marketing activities, comparing everything that you are doing with everything that you could do. Are you advertising? Where? What stores are you on? Do you have a web site? How actively do you network? What kind of results are you getting and what kind of results are you expecting? These and more will be examined.

The second phase is purely optional on a line item basis, and entails my helping you (for free) with implementing items detailed above. Consider this part consultation, part training, part design or content development and/or networking. I have a heavy orientation to bootstrapping, which aims to keep costs to near-zero. However, if one of the recommendations you like is to set up a web site, that you don’t have already, then you will take on the cost of doing so.

My interest is to see how these things impact your core objectives – whether based upon revenue, number of end-users, or other objectives you may have.

I won’t be trying to sell you anything. That’s a promise.

Much of this involves getting to see better the specific challenges developers have in all aspects of marketing, not just advertising.

If this sounds of interest to you, please contact me (Mark) via our contact form. Please include the URL of your app on Opera Mobile Store, best method of contacting you (Email, phone, skype) and what time zone you are in.

I look forward to hearing from you!


Project Manager at the Opera Mobile Store providing Sales-Marketing support. Content development and research.

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